Integrity in a Bottle

INTEGRITY - adherence to moral and ethical principals; soundness of moral character; honesty.

If 7-Eleven sold integrity in a bottle, would people buy it?  My opinion is No, not for themselves anyway.......... and here's my theory why:

We buy Energy in a bottle, Muscle in a bottle, Hair in a bottle, Skinny in a bottle, Complexion in a bottle, Happy in a bottle, etc....  Each of these things represent something in which either: (1) we have little to no control over our ability to achieve these on our own, or (2)  Achieving them is easier with a little supplemental assistance.

Integrity is a personal choice that we get to make every day.  It doesn't take a certain skill, it's not genetic, and there are no real excuses that excuse us from it.  Being tired, stressed, flustered..........doesn't even impact integrity.  We choose whether we want to act upon ethics, moral code, professionalism, and honesty.  Every day we make this choice.  Even someone who has historically not acted with integrity, can change today.

So going back to my question, we would likely buy Integrity in a bottle with the intention of slipping it into someone else's drink.............but never for ourselves.  We already have it, it's up to us to use it.