I witnessed an unbelievable sales blunder today. We're talking a career killer. An established supplier moves an existing account rep into a new territory. The new account rep walks into the office of one of the top clients in the territory and proceeds to explain how they will and won't do business, how he is an extremely busy guy, and that he may or may not be able to respond to requests within 24 hours.
Hmmm. This one is almost not worth writing about, but it makes me think that if this guy believes that is OK......other people may think this is OK? Surely not.
I've written about this time and time again, but we must remember that the hardest part of our job should always be: finding a client who has a need for our product, that can afford our product, and that is willing to spend the money for our product.........period. Earning their trust and finding a way to help them purchase our product is the easy part.........for any salesperson.
Nobody wants to hear how busy we are, how hard our job is, or how you need them to do business. They only want to hear what you are able to do to make their life easier.
** Einstein Bros free wifi is terrible. Tried to work on it for an hour, and it kicked me off every 10 minutes. Nice effort, and I like the food..........but going to have to do better to turn into an office spot for me.
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